Indian shoppers will now be able search for deals on a variety of products from numerous retailers using Google Shopping.
Tech firms like Flipkart, which was recently acquired by Walmart are shaking up e-commerce. Amazon has launched a full frontal attack in India grabbing up as much market share as possible.
Google Shopping signals a deeper push by Google into e-commerce, and is the latest move from a U.S. tech giant to extend its footprint in India.
Who will come out on top in India with the top three internet companies pushing to make their mark and sure up won market share on the subcontinent.